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Samana Insights 10/26/26 Samana Insights 10/26/26

A Price Index That Isn't Refreshed Is a Historical Record, Not a Pricing Strategy

A Price Competitiveness Index is designed to be refreshed, but most organizations treat that as a scheduling detail rather than a resourcing decision. Here is why refresh cadence needs an owner before the first report even ships, especially across multiple markets.

Samana Insights 10/21/26 Samana Insights 10/21/26

A Competitive Set Built on the Wrong Comparisons Is Worse Than No Data at All

A Price Competitiveness Index is only as reliable as the competitors used to build it. The step executives scrutinize least — matching competitors by type and format — is the one most likely to silently distort every recommendation downstream. Here is why that matters before trusting the number.