ALL ARTICLES AND INSIGHTS
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The Distributor Margin Trap: Why a Good Deal Can Become an Expensive Product
A distributor agreement that looks attractive on paper can make a product too expensive to compete in the market. Discover how distributor margins, retailer mark-ups, import costs and other value chain expenses affect final retail pricing—and why brands must assess the entire commercial structure before agreeing to distribution terms.
Your FOB Cost Is Only the Beginning: What Really Determines Your Product’s Final Retail Price
Understanding your FOB cost is only the first step in pricing for international markets. Discover how freight, duties, distribution margins, taxes and other costs shape your product’s final retail price—and why a competitive factory price does not always translate into a competitive market position.